The world is waiting for new inventions. And they often arise in Twente. For example at the University of Twente and Saxion. Does the latest tech hype make your heart beat faster? And do you want to inspire SMEs, students and scientists with striking content in the field of innovation? Then you are the content specialist we are looking for. And at Novel-T you are completely at the right place.


About de job

How cool is it to be the first to share the innovations of SMEs, startups and researchers with the outside world? With quick but catchy content and striking online campaigns you attract the attention of (potential) entrepreneurs. In this way, you move these target groups to explore their business opportunities and lead them to our support and programs.

You make the successes of our target groups visible. Wondering what exactly you will do then? Think of writing news updates for our communities, keeping the website up-to-date and creating social content. Because creating short, creative and activating content is what you love to do most. By doing so, you ensure that we achieve our conversion goals and that we strengthen our communities.

You work a lot within a team. For example, with our campaign marketers, our long copy content specialist and our data analyst. This allows you to give space to your creativity. By leveraging the momentum and creating effective campaign content, you strike the right chord with the intended target groups and activate them to take “the next step”. Be as enterprising as they are in this.


  • Experience in years does not tell us everything, but you do have demonstrable experience in creating (short) content. Bonus points if you send examples!
  • You can switch quickly, work strategically, and have a good feel for the target groups in approach and tone of voice.
  • Creativity is in your blood and copywriting comes naturally to you.
  • You can effortlessly translate long copy into short copy with multiple angles.
  • You understand how to make the channels work optimally for you, you know the trick to rank high in the search engines and you are naturally a star at writing conversion-oriented content.
  • You can create appropriate images for your social posts with Canva that match the Novel-T branding (or are willing to learn).
  • Your curiosity provides the most catchy content.
  • You speak and write Dutch and English fluently because the target group is very international.


  • A very cool and enterprising working environment for a period of one year, with a view to a permanent contract.
  • A full-time position in scale 8 with career opportunities, such as substantive training. You will be employed by the University of Twente and seconded to Novel-T.
  • Plenty of room to make the most of your talents.
  • An above-average number of vacation days and excellent fringe benefits.
  • An international work environment that respects diversity, equality and individuality.


Do you want to help build innovative Twente and its reputation outside the region? What are you waiting for? Apply directly via the button below!

Want to know more about the vacancy? Contact Cindy Marsman on 06-42312077 or send an email to

Carrying out a creative assignment is part of the procedure.


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